Assemble to Order (ATO) is a hybrid production strategy in which products are assembled from pre-manufactured components only after a customer order is received. This approach maintains an inventory of standardized parts and subassemblies rather than finished goods, enabling companies to offer product customization while minimizing the risks and costs associated with holding completed inventory.
Key Benefits
- Reduced Inventory Risk
- Enhanced Customization
- Improved Cash Flow
- Faster Delivery Than MTO
